Original Articles/Review Articles/Case Reports/Short Communications

• BEHAVIOURAL TARGETING, PERCEPTION OF INTERNET USERS AND CLICK-THROUGH INTENTIONS: IMPLICATIONS FOR DIGITAL ENTREPRENEURS IN NIGERIA

  Seun Oladele, Oluwatimileyin Adigun, Laosebikan S. Johnson, Femi Oladele, John Ajani

  1-11

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• THE IMPACT OF ELECTRONIC ADVERTISEMENTS ON FINANCIAL SERVICES DEVELOPMENT IN JORDANIAN COMMERCIAL BANK

  Waseem Al-Khalil, Younes Megdadi

  12-19

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• GLOBAL PERSPECTIVE OF CONSUMER BEHAVIOUR DURING COVID-19

  Robaka Shamsher

  20-29

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