EXPLORING THE ANTECEDENTS OF PRO-ENVIRONMENTAL BEHAVIOR OF BANK EMPLOYEES IN AN EMERGING MARKET: A CONCEPTUAL FRAMEWORK

Keywords: Commitment, Employees, Consciousness, Ethics, Green HRM, Behavior.

Abstract

In this modern era, it needs to maintain an auspicious future for the employees to stay in the competitive market for achieving goals of an organization. The main goal of this study was to seek the influencing factors such as environmental commitment, environmental consciousness, environmental ethics, and green human resource management of the pro-environmental behavior of bank employees in the emerging market. The banks are the credential source of the economy of a nation which assists in the growing economy of a country where the employees are the key asset for operating the organization. In this study, various sources have been used to find out the influencing factors of pro-environmental behavior. Based on the extensive literature environmental commitment, environmental consciousness, green human resource management and environmental ethics have a high impact on the pro-environmental behavior of bank employees nowadays also, this study is descriptive and qualitative in nature. For exploring factors data have been collected from secondary sources like various previously published manuscripts and journals namely, Springer database, Scopus indexing database, ABDC database, Google Scholar, Emerald database, ABS, and the profile of banking activities. Based on the discussion of this study the bank management should focus on green human resource management practices and processes for creating encouragement among the employees in terms of achieving organizational objectives. This study will help the management, and policymakers of an organization to prepare and maintain policies and strategies for the pro-environmental behavior of employees for efficient work in the working place especially in bank industries in Bangladesh.

JEL Classification Codes: M120, M1.

Author Biographies

A.R.S. Ibn Ali

Graduate School of Economics, Osaka University, Toyonaka, Japan

Md. Hasanur Rahman

College of Business Administration, International University of Business Agriculture and Technology, Dhaka, Bangladesh

A S M Ahsanul Haque

Brac Business School, Brac University, 66 Mohakhali, Dhaka, Bangladesh

Shamsun Nahar

International Relations, Dhaka University, Dhaka, Bangladesh

References

Ali, M. C., Islam, K. M. A., Chung, S. J., Zayed, N. M., & Afrin, M. (2020). A Study of Green Human Resources Management (GHRM) and Green Creativity for Human Resources Professionals. International Journal of Business and Management Future, 4(2), 57-67. https://doi.org/10.46281/ijbmf.v4i2.857

Ali, M. C., Islam, K. M. A., Chung, S. J., Zayed, N. M., & Islam, M. R. (2021). The correlation between job-hopping attitude and turnover behavior: A job satisfaction perspective in Bangladesh. International Journal of Business and Management Future, 5(1), 14-26.

Ahmed, S. F., Zayed, N. M., Islam, K. M. A., & Nitsenko, V. (2022). Investigating the impact of re consumption on co2 emissions: evidence from the saarc countries. Natsional'nyi Hirnychyi Universytet. Naukovyi Visnyk, (3), 107-111. https://doi.org/10.33271/nvngu/2022-3/107

Al-Quraan, T. M., Vovk, O., Halko, S., Kvitka, S., Suprun, O., Miroshnyk, O., ... & Islam, K. A. (2022). Energy-Saving Load Control of Induction Electric Motors for Drives of Working Machines to Reduce Thermal Wear. Inventions, 7(4), 92. https://doi.org/10.3390/inventions7040092

Afsar, B., & Umrani, W. A. (2020). Corporate social responsibility and pro‐environmental behavior at the workplace: The role of moral reflectiveness, coworker advocacy, and environmental commitment. Corporate Social Responsibility and Environmental Management, 27(1), 109-125. https://doi.org/10.1002/csr.1777

Akhter, A., Islam, K. M. A., Karim, M. M., & Latif, W. (2022a). Examining determinants of digital entrepreneurial intention: A case of graduate students. Problems and Perspectives in Management, 20(3), 153-163. http://dx.doi.org/10.21511/ppm.20(3).2022.13

Akhter, A., Karim, M. M., & Islam, A. K. (2022b). The Impact of Creativity and Innovativeness on Digital Entrepreneurship: Empirical Evidence from Bangladesh. The Journal of Asian Finance, Economics, and Business, 9(3), 77-82. https://doi.org/10.13106/jafeb.2022.9

Akhter, A., Karim, M. M., Jannat, S., & Islam, K. (2022c). Determining factors of intention to adopt internet banking services: A study on commercial bank users in Bangladesh. Banks and Bank Systems, 17(1), 125-136. http://doi.org/10.21511/bbs.17(1).2022.11

Ali, A. I. (2021). Financial behavior for status-seeking purposes of consumers in emerging markets. A case study of suburban Jakarta, Indonesia (No. 21-21). Retrieved from http://www2.econ.osaka-u.ac.jp/econ_society/dp/2121.pdf

Ali, A. I., Haque, A. A., & Nahar, S. (2022). Influencing Factors of Bank Employees ‘motivation and Its Impact on Employees ‘performance. American International Journal of Multidisciplinary Scientific Research, 13(1), 21-27. https://doi.org/10.46281/aijmsr.v13i1.1835

Ali, A. I., Rana, M. J., Nahar, S., Tesha, N. H. A., & Jabir, I. M. S. (2022). CSR AND ORGANIZATIONAL PERFORMANCE: A THEORETICAL MODEL. American International Journal of Multidisciplinary Scientific Research, 13(1), 14-20.

Ali, A., I., & Dahana, W. D. (2021). What inhibits consumers in emerging countries from engaging in status consumption? A latent class conjoint analysis approach. International Journal of Emerging Markets, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/IJOEM-02-2021-0223

Asheq, A. A., Tanchi, K.R., Kamrujjaman, M., & Karim, M. M. (2021). The impact of e-marketing orientation, technological orientation, and learning capacity on online SME performance. Innovative Marketing, 17(3), 168-179. http://doi.org/10.21511/im.17(3).2021.14

Bhuiyan, K. H., Jahan, I., Zayed, N. M., Islam, K. M. A., Suyaiya, S., Tkachenko, O., & Nitsenko, V. (2022). Smart Tourism Ecosystem: A New Dimension toward Sustainable Value Co-Creation. Sustainability, 14(22), 15043. https://doi.org/10.3390/su142215043

Chen, X., Miraz, M. H., Gazi, M. A. I., Rahaman, M. A., Habib, M. M., & Hossain, A. I. (2022). Factors affecting cryptocurrency adoption in digital business transactions: The mediating role of customer satisfaction. Technology in Society, 70, 102059.

Chowdhury, S., Islam, K. M. A., Rahman, M. M., Raisa, T. S., & Zayed, N. M. (2020). One Day International (ODI) Cricket Match Prediction in Logistic Analysis: India VS. Pakistan. Journal of Human Movement and Sports Sciences, 8(6), 543-548. https://doi.org/10.13189/saj.2020.080629

Chowdhury, F. N., Mustafa, J., Islam, K. M. A., Hasan, K. B. M. R., Zayed, N. M., & Raisa, T. S. (2021). Social Business in an Emerging Economy: An Empirical Study in Bangladesh. The Journal of Asian Finance, Economics and Business, 8(3), 931–941. https://doi.org/10.13106/JAFEB.2021.VOL8.NO3.0931

Chowdhury, S., Meero, A., Rahman, A.A.A., Islam, K. M. A., & Zayed, N. M., Hasan, K.B.M. R. (2021). AN EMPIRICAL STUDY ON THE FACTORS AFFECTING ORGANIC FOOD PURCHASING BEHAVIOR IN BANGLADESH: ANALYZING A FEW FACTORS. Academy of Strategic Management Journal, 20(4), 1-12. Retrieved from https://www.abacademies.org/articles/An-empirical-study-on-the-factors-affecting-

Davis, M. C., Unsworth, K. L., Russell, S. V., & Galvan, J. J. (2020). Can green behaviors really be increased for all employees? Trade‐offs for “deep greens” in a goal‐oriented green human resource management intervention. Business Strategy and the Environment, 29(2), 335-346. https://doi.org/10.1002/bse.2367

Faisal-E-Alam, M., Meero, A., Rahman, A. A. A., Zayed, N. M., Islam, K. M. A., & Imran, M. A. (2022). Social Media and Tourists’ Decision in Bangladesh: An Empirical Study on Travelling Cox’s Bazar. Journal of Environmental Management and Tourism, 13(4), 925-934. Retrieved from https://journals.aserspublishing.eu/jemt/article/view/7050organic-food-purchasing-behavior-in-bangladesh-analyzing-a-few-factors-1939-6104-20-4-815.pdf

GAZI, M. A. I., RAHAMAN, A., WALIULLAH, S. S. A., ALI, M. J., & MAMOON, Z. R. (2021). Financial performance of converted commercial banks from non-banking financial institutions: Evidence from Bangladesh. The Journal of Asian Finance, Economics and Business, 8(2), 923-931. https://doi.org/10.13106/jafeb.2021.vol8.no2.0923

GAZI, M. A. I., TUSHAR, H., SHUVRO, R. A., SAHA, S., & RAHAMAN, M. A. (2021). Factors Affecting Job Satisfaction of Sugar Industrial Workers in Relation to Demographic Factors: An Empirical Study in Bangladesh. The Journal of Asian Finance, Economics and Business, 8(6), 387-394.

Islam, M. J., Azim, M., Karim, M. M., & Begum, M. A. (2014). An overview on co-operative societies in Bangladesh. Eur J Bus Manag, 6, 33-40.

Iqbal, M. M., Islam, K. M. A., Zayed, N. M., Beg, T. H., & Shahi, S. K. (2021). IMPACT OF ARTIFICIAL INTELLIGENCE AND DIGITAL ECONOMY ON INDUSTRIAL REVOLUTION 4: EVIDENCE FROM BANGLADESH. American Finance & Banking Review, 6(1), 42-55. https://doi.org/10.46281/amfbr.v6i1.1489

Kader, S. A., Zayed, N. M., Khan, S., Islam, K. M. A., & Siddiki, M. N. A. (2019). An Analysis of Socio-Economic Condition of Female Readymade Garments’(RMG) Workers in Dhaka City. The Millennium University Journal, 4(1), 12-20. Retrieved from http://www.themillenniumuniversity.edu.bd/journal/index.php/TMUJ/article/view/26

Kader, S. A., Rahman, A. A. A., Meero, A., Islam, K. M. A., Zayed, N. M., Hasan, K. B. M. R. (2021a). COVID-19: AFTER EFFECTS OF CORONAVIRUS AND ITS IMPACT ON GLOBAL ECONOMY. Academy of Strategic Management Journal, 20(1). 1-9 Retrieved from https://www.abacademies.org/articles/covid19-after-effects-of-coronavirus-and-its-impact-on-global-economy-11472.html

Kader, S. A., Kulsum, U., Islam, K. M. A., Siddiki, M. N. A., Zayed, N. M., & Raisa, T. S. (2021b). Present Situation of the Field Workers in the Development Sector: A Social, Financial and Employment Aspect in Bangladesh. Journal of Southwest Jiaotong University, 56(2). https://doi.org/10.35741/issn.0258-2724.56.2.29

Kabir, M. R., Khan, S., Chowdhury, S., Jahan, S., Islam, K. A., & Zayed, N. M. (2021). Corruption Possibilities in the Climate Financing Sector and Role of the Civil Societies in Bangladesh. Journal of Southwest Jiaotong University, 56(2). https://doi.org/10.35741/issn.0258-2724.56.2.6

Khan, S., Zayed, N. M., Darwish, S., Nitsenko, V., Islam, K. A., Hassan, M. A., & Dubrova, O. (2022). Pre and Present COVID-19 Situation: A Framework of Educational Transformation in South Asia Region. Emerging Science Journal, 7, 81-94.

Khan, S., Zayed, N. M., Darwish, S., Nitsenko, V., Islam, K. M. A., Hassan, M. A., & Dubrova, O. (2022). Pre and Present COVID-19 Situation: A Framework of Educational Transformation in South Asia Region. Emerging Science Journal, 7, 81-94. https://doi.org/10.28991/ESJ-2023-SPER-06

Karim, M. M., Bhuiyan, M. Y. A., Nath, S. K. D., & Latif, W. B. (2021). Conceptual Framework of Recruitment and Selection Process. International Journal of Business and Social Research, 11(2), 18-25. https://doi.org/10.18533/ijbsr.v11i02.1415

Karim, M., & Mahmud, L. (2018). Customer satisfaction in banking sector: A case study on Janata Bank Limited. Noble International Journal of Business and Management Research, 2(11), 90100.

Latif, W. B., & Karim, M. M. (2019). The art of developing entrepreneurial leadership. International Journal of Research in Management, 1(1), 18-21. Retrieved from https://www.researchgate.net/publication/336576494

Mamoon, Z. R., Taru, R. D., & Atikur, M. (2021). Young Woman Education and Imminent Impacts: A Case Study of Bangladesh. International Journal of Advances in Engineering and Management, 3(5), 347-355. https://www.researchgate.net/profile/Md-Atikur-Rahaman/publication/351481032

Melo, P. C., Ge, J., Craig, T., Brewer, M. J., & Thronicker, I. (2018). Does work-life balance affect pro-environmental behaviour? Evidence for the UK using longitudinal microdata. Ecological economics, 145, 170-181. https://doi.org/10.1016/j.ecolecon.2017.09.006

Mia, M. M., Zayed, N. M., Islam, K. M. A., Nitsenko, V., Matusevych, T., & Mordous, I. (2022). The Strategy of Factors Influencing Learning Satisfaction Explored by First and Second-Order Structural Equation Modeling (SEM). Inventions, 7(3), 59. https://doi.org/10.3390/inventions7030059

Nayeen, C. J., Islam, K. M. A., Chowdhury, F. N., & Zayed, N. M. (2020). Testing Communicative Language Teaching (CLT) through English for Today (EFT) in Bangladesh: Challenges Faced by Tertiary Students Initially. American International Journal of Education and Linguistics Research, 3(2), 19-27.

Nahar, S., Meero, A., Rahman, A. A. A., Hasan, K. B. M. R., Islam, K. M. A., Zayed, N. M., Faisal-E-Alam, M. (2021). ANALYSIS ON THE MARKETING STRATEGY AND COMPETITIVE ADVANTAGE OF BANKING INDUSTRY IN BANGLADESH: AN ENTREPRENEURIAL CASE STUDY OF HSBC BANK. Academy of Entrepreneurship Journal, 27(4). 1-7. Retrieved from https://www.abacademies.org/articles/Analysis-on-the-marketing-strategy-and-competitive-advantage-of-banking-industry-1528-2686-27-4-552.pdf

Pinzone, M., Guerci, M., Lettieri, E., &Huisingh, D. (2019). Effects of ‘green’training on pro-environmental behaviors and job satisfaction: Evidence from the Italian healthcare sector. Journal of Cleaner Production, 226, 221-232. https://doi.org/10.1016/j.jclepro.2019.04.048

Prajapat, V., Taru, R. D., & Atikur, M. A. (2022). Comparative Study about Expansion of Digital Libraries in the Current Era and Existence of Traditional Library. International Journal of Advances in Engineering and Management, 4(6), 1526-1533.

Rahaman, M. A. (2016). Employees’ perception of recruitment and selection practices in local companies. International Journal of Ethics in Social Sciences, 4(1), 165-176.

Rahaman, M. A. (2016a). Human Resource Management practices Recruitment and selection process in Multinational Company. Journal of Economics and Development Studies, 5(1). Retrieved from https://www.researchgate.net/publication/344667885_Human_Resource_Management_Practices_Recruitment_and_Selection_process_in_Multinational_company

Rahaman, M. A. (2020a). China –A growing Story Human Resource Management and Corporate Performance. World Vision Research Journal, 13(1), 63-73

Rahaman, M. A. (2020b). Key Factors of Higher Education in Bangladesh: multiplicity, excellence and convenience. World Vision Research Journal, 13(1), 7-19. Retrieved from http://bv-f.org/WV-13/1.pdf.

Rahaman, M. A. (2020c). China- a growing story human resource management and corporate performance. World Vision Research Journal, 13(1), 63-73. Retrieved from https://www.researchgate.net/publication/347305625

Rahaman, M. A., & Taru, R. D. (2020). Challenges and Opportunities: Technology Enablement for Digitalization in Banking and Other Business Sectors. Bi-Lingual International Research Journal, 10(39), 106-112.

Rahaman, M. A., & Uddin, M. S. (2022). The Effect of Promotion and Job Training on Job Satisfaction of Employees: An Empirical Study of the SME Sector in Bangladesh. The Journal of Asian Finance, Economics and Business, 9(2), 255-260. https://doi.org/10.13106/jafeb.2022.vol9.no2.0255

Rahaman, M. A., Ahmed, T., Gupta, A., Taru, R. D., Ali, A. R. S. I., & Ali, J. (2022b). What Factors Do Satisfy Employees of Sme Business Sector? A Study on a Developing Economy. Academy of Entrepreneurship Journal, 28(1), 1-5.

Rahaman, M. A., Gupta, A., Ali, A. I., Ali, M. J., & Taru, R. D. (2021). Identification of Determining Factors of Employee Performance of SME Business. Academy of Entrepreneurship Journal, 27(6), 1-5.

Rahaman, M. A., Hassan, H. K., Asheq, A. A., & Islam, K. A. (2022a). The interplay between eWOM information and purchase intention on social media: Through the lens of IAM and TAM theory. PloS one, 17(9), e0272926. https://doi.org/10.1371/journal.pone.0272926

Rahaman, M. A., Luna, K. F., Kejing, Z., Ping, Z. L., & Taru, R. D. (2021a). Determinants of Accepting Internet Banking System: A Case Study in Bangladesh. Journal of Asian Finance, Economics, and Business, 8(5), 931-937. https://doi.org/10.13106/jafeb.2021.vol8.no5.0931

Rahaman, M. A., Luna, K. F., Kejing, Z., Ping, Z. L., & Taru, R. D. (2021). Determinants of Accepting Internet Banking System: A Case Study in Bangladesh. Journal of Asian Finance, Economics, and Business, 8(5), 931-937. https://doi.org/10.13106/jafeb.2021.vol8.no5.0931

Rahaman, M. A., Luna, K. F., Mite, S., Islam, M., & Wafik, H. (2021b). The effect of entrepreneurial orientation, market orientation and gender on business performance: An empirical study of SMEs in Bangladesh. The Journal of Asian Finance, Economics and Business, 8(6), 741-746. https://doi.org/10.13106/jafeb.2021.vol8.no6.0741

Rahaman, M.A. (2021). Conceptual Model on Students’ Entrepreneurial Intention towards Digital Social Entrepreneurship. Emerging India through sustainable development and innovation in atmanirbharbharat. Retrieved from https://www.researchgate.net/publication/351049478

Rahman, I., & Reynolds, D. (2016). Predicting green hotel behavioral intentions using a theory of environmental commitment and sacrifice for the environment. International journal of hospitality management, 52, 107-116. https://doi.org/10.1016/j.ijhm.2015.09.007

Rahman, A. A. A., Meero, A., Zayed, N. M., Islam, K. M. A., Rabban, M. R., Bunagan, V. D. R. (2021a). IMPACT OF LEVERAGE RATIOS ON INDICATORS OF FINANCIAL PERFORMANCE: EVIDENCE FROM BAHRAIN. Academy of Strategic Management Journal, 20(3). Retrieved from https://www.abacademies.org/articles/impact-of-leverage-ratios-on-indicators-of-financial-performance--evidence-from-bahrain-11166.html

Rubi, M. A., Chowdhury, S., Rahman, A. A. A., Meero, A., Zayed, N. M., & Islam, K. M. A. (2022). Fitting Multi-Layer Feed Forward Neural Network and Autoregressive Integrated Moving Average for Dhaka Stock Exchange Price Predicting. Emerging Science Journal, 6(5), 1046-1061. https://doi.org/10.28991/ESJ-2022-06-05-09

Rahman, A. A. A., Darwish, S., Meero, A., Zayed, N. M., Islam, K. M. A., Raisa, T. S. (2021b). EMERGING STRATEGIES AND ECONOMIC IMPACT OF COVID-19: A CASE STUDY OF GULF COOPERATION COUNCIL COUNTRIES (GCC). Academy of Strategic Management Journal, 20(1). 1-10 Retrieved from https://www.abacademies.org/articles/emerging-strategies-and-economic-impact-of-covid19-a-case-study-of-gulf-cooperation-council-countries-gcc-11270.html

Shahriar, M. S., Islam, K. M. A., Zayed, N. M., Hasan, K. B. M. R., & Raisa, T. S. (2021a). The Impact of COVID-19 on Bangladesh’s Economy: A Focus on Graduate Employability. The Journal of Asian Finance, Economics and Business, 8(3), 1395–1403. https://doi.org/10.13106/JAFEB.2021.VOL8.NO3.1395

Shayery, A. J., Zayed, N. M., Islam, K. M. A., Hossain, M. F., Nitsenko, V. S., & Imran, M. A. (2022). THE IMPACT OF INTERNATIONALIZATION TO IMPROVE AND ENSURE QUALITY EDUCATION: A CASE STUDY OF DAFFODIL INTERNATIONAL UNIVERSITY (BANGLADESH). Natsional'nyi Hirnychyi Universytet. Naukovyi Visnyk, (6), 160-169. https://doi.org/10.33271/nvngu/2022-6/160

Shahriar, M.S., Hasan, K.B.M.R., Hossain, T., Beg, T.H., Islam, K.M.A., & Zayed, N.M. (2021b). Financial decision making and forecasting techniques on project evaluation: a planning, development and entrepreneurial perspective. Academy of Entrepreneurship Journal, 27(4), 1-7. Retrieved from https://www.abacademies.org/articles/Financial-decision-making-and-forecasting-techniques-on-project-evaluation-a-planning-development-1528-2686-27-4-553.pdf

Saeed, B. B., Afsar, B., Hafeez, S., Khan, I., Tahir, M., & Afridi, M. A. (2019). Promoting employee's proenvironmental behavior through green human resource management practices. Corporate Social Responsibility and Environmental Management, 26(2), 424-438. https://doi.org/10.1002/csr.1694

Yuan, D., Gazi, M. A. I., Rahman, M. A., Dhar, B. K., & Rahaman, M. A. (2022). Occupational stress and health risk of employees working in the garments sector of Bangladesh: An empirical study. Frontiers in public health, 10, 938248.

Zientara, P., & Zamojska, A. (2018). Green organizational climates and employee pro-environmental behaviourin the hotel industry. Journal of Sustainable Tourism, 26(7), 1142-1159. https://doi.org/10.1080/09669582.2016.1206554

Published
2023-01-26
How to Cite
Ali, A. I., Rahman, M. H., Haque, A. S. M. A., & Nahar, S. (2023). EXPLORING THE ANTECEDENTS OF PRO-ENVIRONMENTAL BEHAVIOR OF BANK EMPLOYEES IN AN EMERGING MARKET: A CONCEPTUAL FRAMEWORK. American International Journal of Multidisciplinary Scientific Research, 14(1), 1-7. https://doi.org/10.46281/aijmsr.v14i1.1912
Section
Original Articles/Review Articles/Case Reports/Short Communications