[1]
C. . Yang and M. F. B. M. . Haris, “IMPACT OF CULTURAL AUTHENTICITY AND AUDIENCE ENGAGEMENT ON GLOBAL APPRECIATION OF YIYANG TUNE: THE MEDIATING ROLE OF EMOTIONAL RESONANCE AND THE MODERATING ROLE OF INTERCULTURAL SENSITIVITY”, BJMSR, vol. 11, no. 1, pp. 102–115, Dec. 2025, doi: 10.46281/bjmsr.v11.i1.2766.